LeadForge
Start Generating

Leads. Automated.

Our Story

Built by people
who hated cold
outreach.

So we automated the hell out of it.

Our Mission

Make every
service business
a lead machine.

We started LeadForge because we watched great service businesses struggle not because they lacked talent — but because they lacked pipeline. One slow month could wipe out a company. That's a solvable problem.

We built the system we wished existed: one that never sleeps, never misses a lead, and never sends a generic email.

Today, over 2,800 businesses use LeadForge to fill their pipelines. We've helped generate $180M+ in tracked pipeline revenue. And we're just getting started.

What We Stand For

Core principles.

Precision Over Volume

A hundred hyper-targeted leads beats a thousand cold blasts. We build systems that know the difference.

Automation First

If a human is doing it manually, we automate it. Full stop.

Transparent Results

Every metric, every email, every reply is visible. No black boxes. No vanity metrics.

Relentless Improvement

Models retrain weekly. Copy improves with every send. The system gets smarter the more it runs.

The Journey

Five years.
Zero shortcuts.

2021

Founded in Chicago. First version: a single Python script that scraped LinkedIn for dental practices.

2022

Raised $1.2M seed. Built the website analysis engine. First 50 customers hit $3M in collective pipeline.

2023

Launched Auto Outreach. 400+ customers. $22M in tracked pipeline revenue across the platform.

2024

Series A closed. CRM Sync launched. Expanded to Real Estate, Legal, and Finance verticals.

2025

2,800+ active businesses. $180M in pipeline created. Named #12 fastest-growing SaaS by SaaStr.

The Team

The people
behind the machine.

M

Marcus Reid

Co-Founder & CEO

Former growth lead at Outreach.io. Built his first cold email tool at 19.

P

Priya Nair

Co-Founder & CTO

ML engineer. Previously led NLP research at a Fortune 100 company.

T

Tom Vasquez

Head of Revenue

Closed $40M+ in SaaS deals. Eats pipeline metrics for breakfast.

L

Leah Chu

Head of Customer Success

Turned 3 churning accounts into case studies. Retention obsessed.

Want to be our
next success story?

Start Your Pipeline